HELPFUL RESOURCES
EDITOR’S PICKS
![An Ironclad Way to Upgrade Your Lighting for Zero Dollars](https://www.seniorlivingforesight.net/wp-content/uploads/2021/02/145967966_m-1080x634.jpg)
An Ironclad Way to Upgrade Your Lighting for Zero Dollars
You know that some modernizations might improve resident health and give you a marketing boost. But is now the right time to invest?
![How to Track the ROI of Your Social Media](https://www.seniorlivingforesight.net/wp-content/uploads/2021/02/86252734_m-1080x640.jpg)
How to Track the ROI of Your Social Media
The usefulness of social media is proven time and time again . . . If you know how to leverage it and track it properly.
![A New Way to Get Great Consumer Reviews for Your Communities](https://www.seniorlivingforesight.net/wp-content/uploads/2021/02/126945178_m-1080x619.jpg)
A New Way to Get Great Consumer Reviews for Your Communities
These days, every dollar is an investment for consumers. They may not tour your community or answer your call if your reviews aren’t stellar.
TECHNOLOGY
What the DeepSeek Saga Means to Senior Living
It was a rough day, with massive amounts of value wiped out when NVIDIA dropped by around $25 per share.
Litigation Liability
Augmented intelligence bots at hand to help staff do the right thing can turn a distorted system in favor of those who commit to helping others.
Senior Living and CES: Marriage Made In …
I am not quite sure I am ready to move CES to my “every year” conference schedule, but it is heading in that direction.
DEVELOPMENT
A Fresh Focus: Do Not “Go Gentle Into That Good Night”
The NIC conference is always one of the most anticipated events of the year for the opportunities it fosters, getting investors, network, make deals and …
Is Disruption Here? Now?
Let’s start a dialog to help aging Americans live as fully as possible with as much self-agency as they are capable of for the full duration of their days.
Fundraisers Don’t Work — and 5 More Nonprofit Hot Takes, From a Philanthropy Professional
1. Philanthropy isn’t about getting funds. It’s about making the funder’s dreams come true. I help make dreams come true. That’s my job.
EMPLOYEE ENGAGEMENT
What Would You Do?
She lacks confidence in her abilities for at least half the job, feels overwhelmed, and now dreads coming to work.
What If Senior Living Were This Magical?
Here is the idea: Once a month, or even better, once a week, a group of team members got together and did this …
The Unspoken Twister Game: Your Incentives
What are you actually incentivizing? Not what you say you value — but what your people see. The answer could redefine your company’s future.
LEADERSHIP
PIPs and LIPs
PIPs. If you’re not familiar with that term, it stands for “previously important persons.” You may know a few.
👀 The Leadership Shift That Changes EVERYTHING
Every leader has a style, and that style is mostly determined by how they have seen others lead and what is comfortable for them.
What Would You Do?
She lacks confidence in her abilities for at least half the job, feels overwhelmed, and now dreads coming to work.
LIFE ENRICHMENT
PIPs and LIPs
PIPs. If you’re not familiar with that term, it stands for “previously important persons.” You may know a few.
AI for Life Enrichment
Most of my emails are spam, but one such spammer recently caught my eye. What I read sent my mind into an AI frenzy of imagination.
Litigation Liability
Augmented intelligence bots at hand to help staff do the right thing can turn a distorted system in favor of those who commit to helping others.
SALES & MARKETING
Get More Referrals …
This is one of the most brilliant simple ways for senior living communities to get more and better leads.
A Fresh Focus: Do Not “Go Gentle Into That Good Night”
The NIC conference is always one of the most anticipated events of the year for the opportunities it fosters, getting investors, network, make deals and …
The Domino’s Pizza Strategy That Could Transform Senior Living Forever 💡
In every family’s life, there is a need for a break when being a family caregiver — events everyone needs to attend, for multiple hours or even overnight.
FORESIGHT RADIO
![S7 Episode 2 – What’s Really Happening with AI in Senior Living?](https://www.seniorlivingforesight.net/wp-content/uploads/2025/02/Lori-Orlov-podcast-cover-art-1080x640.jpg)
S7 Episode 2 – What’s Really Happening with AI in Senior Living?
Laurie Orlov discusses the recently released comprehensive report on how AI is being used in Senior Living.
FORESIGHT TV
A Better Alternative to APFM
Allyson Schloming and Mark Wolff join Steve Moran to discuss why certified referral agents should be your best friend.