HELPFUL RESOURCES
EDITOR’S PICKS
The Cost of Inaction: Delaying Finance Outsourcing
If your finance team is feeling the strain — or if you’re simply curious about how outsourcing could help — you don’t have to figure it out alone.
Who Should Be Innovating In Your Organization?
The most successful innovation leaders don’t say “follow me” — they say “I believe in your vision. How can I help make it happen?”
Richard Branson’s One-Sentence Business Revolution
In Branson’s world this means leaders need to genuinely care about people and they need to hire people who genuinely care about people.
TECHNOLOGY
The Vital Sign Senior Living Is Not Measuring … Yet
Senior living needs the right data — the kind that helps teams act better & help residents keep living their lives. Gait may be one of those missing pieces.
AI and Its Limits
Sam wondered, could an entity with a negative balance sheet be more secure than a for-profit with a strong balance sheet?
AI and Money
There’s been tons of speculation that AI agents have the potential to extinguish human existence as we know it. It’s time to talk about it.
DEVELOPMENT
Wellness Washing Will Not Win the Next Generation of Residents
Senior living has a chance to be much bigger than a place people go when they need help. It can become a platform for health, autonomy, and belonging.
Can Senior Living Be Medically Responsive?
The medical needs of older adults were central to aging then as now. Then as now, though, few CCRCs included medical services.
The Future of Senior Living: More Demand, More Pressure, More Opportunity
Senior living is at a crossroads. That sounds scary. But it may also be exactly where the industry needs to be.
EMPLOYEE ENGAGEMENT
It Takes Two To Be Fired
If you’ve been fired, never doubt yourself unless you did something nefarious. Believe in yourself and look for an opportunity that excites you!
An Employee’s Lament
How would your HR department, or People Department, handle an unhappy employee? Is that an HR problem or a cultural problem?
Don’t Let This Happen to You
In smaller organizations on occasion, moving on to grow is the only way to advance the team member’s career. But mostly this is not true.
LEADERSHIP
You Just Need to Work Harder… or Maybe Not
I hated doing homework. I hated cleaning my room. I hated hard work. Along the way, I found things I was passionate about
Do You Want a Challenge?
There’s talk of artificial intelligence and robotics, but no one I know of is doing anything meaningful to achieve a competitive advantage.
The 5-Day Impact Challenge: Transform Your Team One Story at a Time
This 5-day challenge provides you with a structured plan to express the impact your team members have on you.
LIFE ENRICHMENT
The Dream That Ended
A resident depends on promises and may have invested more than they should have in consideration for a contract containing those promises.
Your Activities Aren’t the Problem. Getting There Might Be.
Try asking: “Is there something you’d enjoy if we made it easier?” That leaves room for a preference, a problem, or an honest no.
Does This Overwhelm You Like It Does Me?
We live in a society where aging is maddeningly complex and expensive. As an industry, we should be asking: how can we make it better?
SALES & MARKETING
The Trust Gap: Why So Many Senior Living Communities Feel Like …
The community that should feel like home starts to feel like a managed environment which is, in the most damning possible way, exactly what it is.
Stop Treating Your LinkedIn Company Page Like a Digital Brochure
Company pages may not win the LinkedIn popularity contest. But they still matter. And if yours is boring, outdated, or mostly ads, fix it.
Your Community Is Not Boring. So Why Is Your Marketing?
There is a marketing disease in senior living. It is called sameness. Same stock photos. Same blog posts. Same guides. Same headlines. Same offers.
FORESIGHT RADIO
S8 Episode 17 – Finding the Right Senior Care Without the Confusion with Heather Todd of Aging Sidekick
Rachel speaks with Heather Todd, co-founder and CEO of Aging Sidekick, about helping families navigate senior care with greater clarity and confidence.
FORESIGHT TV
Are We Designing Senior Living for the Wrong Customer?
Steve Moran sits down with Lori Alford to talk about what the next generation of residents may actually want from senior living.