HELPFUL RESOURCES
EDITOR’S PICKS
An Ironclad Way to Upgrade Your Lighting for Zero Dollars
You know that some modernizations might improve resident health and give you a marketing boost. But is now the right time to invest?
How to Track the ROI of Your Social Media
The usefulness of social media is proven time and time again . . . If you know how to leverage it and track it properly.
A New Way to Get Great Consumer Reviews for Your Communities
These days, every dollar is an investment for consumers. They may not tour your community or answer your call if your reviews aren’t stellar.
TECHNOLOGY
What You Need to Know About Your IT. Before You Get Burned.
Because, if you’re looking to grow your organization to more than a handful of properties you’re going to get hammered if you don’t get strategic about IT.
New Staff Position Makes Residents Happier
Itzel’s title is “resident technology assistant.” You might think that would be part of the technology operation, but it’s not.
This Tech Tuesday Episode Made Me Angry
Because there’s no excuse in a world where integrated care coordination platforms like PointClickCare (a Foresight partner) exist.
DEVELOPMENT
Pacifica Senior Living: Getting It Right
It was shocking news … that Pacifica Senior Living had “gone belly up.” Actually, it’s dramatically different from what’s been reported.
Bucking the Senior Housing Trend
It’s time to drop the “senior” from senior housing. It’s time to get out of senior housing financing and into housing financing.
What Is Senior Living?
Perhaps the real problem is that the goal is more about creating pots of gold than providing optimal experiences for older people and their family members.
EMPLOYEE ENGAGEMENT
5 Practical, Powerful Anchoring Activities for Teams
These will be game changers in your quest to create the perfect work environment where everyone loves coming to work.
The Cost of Inaction: Delaying Finance Outsourcing
If your finance team is feeling the strain — or if you’re simply curious about how outsourcing could help — you don’t have to figure it out alone.
Is Toxic Positivity Crushing You and Your Organization?
You give positive feedback and suddenly that team member is doing too many things wrong, or one or two big things wrong.
LEADERSHIP
The Exhilaration of High-Talent Collaboration
Do you have the ambition, energy, determination, and derring-do to lead change? Change will take capital, determination, resilience, and talent.
Essential Job of Leadership
That’s the true measure of leadership success — not what you do, but who you develop. It’s the ripple effect you create through others.
Brookdale and Beyond: Misguided Activism
Activist investors target senior living — are profits being prioritized over people at Brookdale and beyond?
LIFE ENRICHMENT
A Radical Approach to Solving The Problems of Growing Older …
Which of these problems could you solve today, creating opportunities to deepen your consumer base and to add revenue streams to your organization?
More Powerful Than You Can Imagine
It is a powerful portrayal of how much people who work in senior living care about the happiness of residents and family members.
Brookdale: Grappling with Conventionality
Change the focus. Give customers what they will want. The customers may not know what they want until the creative genius shows them.
SALES & MARKETING
What CCRC Operators Don’t Want to Hear
It’s time to pull a Steve Jobs and totally upend and reinvent the industry for the better. “You’ve got to start with the customer.” – Steve Jobs.
Gene Hackman and the Case for Senior Living
Every time I see another story about his death I find myself thinking … if only they had been living in a senior living community …
Stories to Steal: Love and Food
Because every story shared is another step toward changing perceptions and showing what truly exceptional senior care looks like.
FORESIGHT RADIO
S7 Episode 10 – Dementia Doesn’t Mean the End of Joy with Patti LaFleur
Patty shares insights into the challenges and unique needs of those diagnosed with dementia before the age of 65.
FORESIGHT TV
A Conversation With Greg Puklicz
Steve Moran is joined by Greg Puklicz, the President of 12 Oaks Senior Living, to discuss the current state of the industry.