HELPFUL RESOURCES
EDITOR’S PICKS
The Cost of Inaction: Delaying Finance Outsourcing
If your finance team is feeling the strain — or if you’re simply curious about how outsourcing could help — you don’t have to figure it out alone.
Who Should Be Innovating In Your Organization?
The most successful innovation leaders don’t say “follow me” — they say “I believe in your vision. How can I help make it happen?”
Richard Branson’s One-Sentence Business Revolution
In Branson’s world this means leaders need to genuinely care about people and they need to hire people who genuinely care about people.
TECHNOLOGY
The Promise of AI in Senior Living Is Not Dazzle — It Is Time
The best AI in senior living may not be the one that dazzles at a conference. It may be the one that gives a caregiver five more minutes at the bedside.
Unexpected Change in Sales Compensation
Could a high-tech approach and a creative marketing presence be the catalyst to move senior living out of the institutionalization shadows?
The Future of AgeTech Is Not a Button. It’s a Village.
The biggest insight from the conversation may be this: aging technology will only succeed if it respects the people it is designed to serve.
DEVELOPMENT
Getting Old Is Not as Great as We Pretend It Is!
People don’t move into senior living communities because they’ve decided it’s a great lifestyle choice. They move in because something has changed.
The Village Movement Is Growing
There is an opportunity for care providers to collaborate with local villages, or even to sponsor and support them.
Senior Housing “Is a Consumer Business”
In the long run, the prize will go to those who are able to follow people to give them what they want as they age.
EMPLOYEE ENGAGEMENT
Revolutionizing Your Resident and Team Experiences at Zero Cost
The right question is, “What would your team do with their time if the friction got out of the way?”
It Seems Obvious, but Which Would You Choose?
Imagine this scenario … You have been interviewing like crazy, frustrating, but out of the blue, you end up with two amazing offers on the table …
Stillness As Strategy: Slowing Down Can Improve Care
Stillness practices, including Tai Chi, come from a being mode. And the being mode is where teams recover.
LEADERSHIP
The 13 Bullet Points That Went Nowhere
The knowledge was never the problem. The problem is what happens, or doesn’t happen, in the week after the conference ends.
Finding Talent Hidden in Your Own Organization
The most important task of a leader is to find, motivate, advance, and reward talent. It’s talented people who determine how well the mission is fulfilled.
What Do You Need to Fire Yourself From?
Right now, as a leader, you are doing things you shouldn’t be doing. Have courage. Hand off one or two tasks and see how it goes.
LIFE ENRICHMENT
What Sun City Got Right And Senior Living Forgot
The key insight from Sun City isn’t the golf courses. It’s the aspiration. It’s the sense that moving there is a move to something not away from something.
Stagnant Jobs and False Stability
The antidote to job stagnation is to break free from corporate seduction and to treat your career as your primary business challenge.
What Do I Need To Stop Believing About Myself?
My story is showing up not because the fear went away but because I stopped letting it make my decisions. That’s what managing a false belief looks like.
SALES & MARKETING
You Can’t Market Your Way Out of a Bad Product
If a healthy, active, socially engaged 70-year-old moved in tomorrow, would the day you’re offering them actually be compelling?
A Welcome Spam Message
The visual is appealing, and the glimpse of fresh vegetables immediately catches one’s eye. Quick impressions are paramount when you are sending spam.
Cultural Change from Them to Us
Can we return to that earlier culture in which the customer was central, and the enterprise served that customer?
FORESIGHT RADIO
S8E9- The Small Things Are Everything: Amy Birkel on Senior Living Culture, Leadership & Workforce Retention
“I hope we’re a destination people want to come to and don’t feel like they have to.”
FORESIGHT TV
Disrupting the Script: Why Senior Living Needs Raw Authenticity
Steve Moran and Peter Murphy Lewis explore how storytelling can humanize the caregiving experience for residents, families, and staff.