HELPFUL RESOURCES
EDITOR’S PICKS
The Cost of Inaction: Delaying Finance Outsourcing
If your finance team is feeling the strain — or if you’re simply curious about how outsourcing could help — you don’t have to figure it out alone.
Who Should Be Innovating In Your Organization?
The most successful innovation leaders don’t say “follow me” — they say “I believe in your vision. How can I help make it happen?”
Richard Branson’s One-Sentence Business Revolution
In Branson’s world this means leaders need to genuinely care about people and they need to hire people who genuinely care about people.
TECHNOLOGY
An Ancient View of AI Origins
Grappling with artificial intelligence and the related question of how AI should be regulated brings the obvious challenge of change in senior living.
Exciting Artificial Intelligence News
Wouldn’t it be a turnaround if senior services were at the forefront of this coming revolution instead of being seen as a laggard?
Little Noticed at LeadingAge California Meeting
There’s huge potential for technology in senior living. Provider leaders need to stay alert, so their enterprise isn’t suddenly rendered obsolete.
DEVELOPMENT
A Dubious Proposition
Welcome to the world of fundraising in 2025. It’s moved from a mission and gratitude proposition to an entitlement concept.
Finding Opportunity
Opportunities are fleeting. Challenges are always with you. Moreover, the biggest barrier to your opportunity is your fear of criticism.
Development, Business, or Charity
More important is how well the business addresses the needs of those it serves. That requires high integrity …
EMPLOYEE ENGAGEMENT
The ONE Thing Your Team Members Crave Most (It’s Not What You Think)
There are many things that create a great workplace environment for team members. But this one crushes all the rest.
My Team or Our Team
Organizations need talent, and micromanaging leaders kill talent. How can we show leaders that putting team members first is key to enterprise success?
When Someone Really Screws Up and You Still Want to Help Them
The magic 19 words to turn a very difficult situation or conversation into an encounter with an amazing positive outcome.
LEADERSHIP
Weaponized “Journalism” Against Senior Living
Writers claim they’re committed to righting wrongs, exposing injustices, and making the world a better place. This is almost never true.
As Brookdale Goes, So Goes the Industry?
Brookdale’s residents, employees, and shareholders deserve better than what they’re being given. Where are the grown-ups to put mission and customers first?
I’ve Never Apologized for Anything — And That’s the Problem
There’s a belief among some that apologizing makes you weak. That it diminishes authority. But the research tells a different story.
LIFE ENRICHMENT
The Mexican Dream
“If you can’t move the mountain to Moses, then bring Moses to the mountain.” Sometimes a challenge calls for a mindset reversal.
Dining at Home
Dining programs might be enhanced if they gave equality to making dining at home in the more intimate setting of residential units an option …
Stories to Steal: Senior Living Saved My Life
He told me this story about how their community saved the life of a resident. Steal this for your next sales presentation.
SALES & MARKETING
A Home for Lame Ducks
How would the market respond if the industry were upfront with the implicit outcome that residents are lame ducks for life?
What CCRC Operators Don’t Want to Hear
It’s time to pull a Steve Jobs and totally upend and reinvent the industry for the better. “You’ve got to start with the customer.” – Steve Jobs.
Gene Hackman and the Case for Senior Living
Every time I see another story about his death I find myself thinking … if only they had been living in a senior living community …
FORESIGHT RADIO
S7 Episode 11 – Turning Waitlists Into Revenue: Reinventing Senior Living with Carmen Fronczak
What if your waitlist wasn’t just a pipeline but a powerful revenue engine? In this episode of Foresight Radio, Steve Moran sits down with Carmen Fronczak of Friendship Village Senior Services, who shares how her team transformed a common challenge — a full waitlist...
FORESIGHT TV
A Conversation With Howard Gleckman
Howard Gleckman joins Steve Moran to discuss the future of senior living and the current state of the world.